Fellows Library Entry
ESSENTIAL DATA SKILLS: LEISURE & TOURISM by Paul Allin
Publication date: Unknown
Donated by: Paul Allin
A copy of this book is available for loan.
"Essential Data Skills: Leisure and Tourism" is a multi-authored guide to
using sources of UK official data to help support decision making in the
sport, leisure and tourism industries. The book describes the statistics
and research data that are available from a range of sources, including
National Statistics and the regular surveys conducted by the national
tourist boards. The book shows how these data can be used to analyse,
understand and forecast consumer demand. They also provide insights about
market structures and market segments.
Paul Allin jointly with others
Biography of Paul Allin:
Paul Allin, author of the chapter on understanding National Statistics, is
a divisional manager in the Office for National Statistics, based at the
ONS's headquarters in Newport, South Wales. He is currently responsible
for the development of ONS's analysis and reporting activities. Paul was
previously the Chief Statistician and head of social policy in the
Department for Culture, Media and Sport. He chaired the tourism statistics
committee of the Organisation of Economic Co-operation and Development
(OECD) for 3 years.